September 18, 2003

ANCHORS AWAY: ESPN is running

ANCHORS AWAY: ESPN is running a contest in which laymen will vie for the chance to become the network's newest SportsCenter anchor. Applying MTV's "Who Wants to Be a VJ" formula to serious sports journalism, the "worldwide leader" will conduct open tryouts in several major cities, and no broadcasting experience is required.
Because as we know, this same idea had great results when it was called "Project Greenlight."

Posted by Stephen Silver at September 18, 2003 02:12 AM
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