March 01, 2005

Sire Records

Walking home today I saw a bit of advertising- in the form of one of those decorated mini-vans often used for hip-hop promotion- for a new rapper who goes by the name of "Sire Castro." He’s so new, in fact, that he’s got no albums listed on Amazon or any record label’s site, and is only mentioned on several web sites devoted to underground mix tapes.

Now for all I know Sire could end up being the biggest thing to hit rap since Eminem- I’m yet to hear his music. But from what I can tell, he’s already got three strikes against him: his name is remarkably similar to that of Sarcastro, a character from an episode of the old “The Tick” cartoon who was depicted as a wannabe superhero so named because he was very sarcastic, and resembled Castro. Secondly, Sire Castro is photographed on the side of the van wearing a Ricky Williams jersey. Does this mean that, a week before his album is released, he’ll retire from rap in order to “walk the Earth”?

And finally, in the wake of Santana and Banderas’ Che-lovefest at the Oscars the other night, Sire Castro seems to indicate a resurgence in communist iconography in pop music unseen since the days of Gang of Four, and The Clash’s “Sandinista!” album. Perhaps the rise of Sire will lead to a vanguard of new rap acts named after tyrannical communist dictators: Are you ready for MC Mao Tse Tung? Da Bolshevix? DJ Nicolae Ceausescu?

At any rate, there’s no way Sire Castro’s music could possibly be as good as that of the new Conan O’Brien character Fidel Castro, Rabbit DJ.

Posted by Stephen Silver at March 1, 2005 11:55 PM
Comments

Very interesting take..but you may be right..admirmation of communism and dictators might become "in".

Posted by: A at March 2, 2005 12:50 AM

"V.I. LENIN! VLADIMIR ILYICH ULYANOV!"

Posted by: LilB at March 2, 2005 01:40 PM

Whachoo mean 'walk da Eart''?

Posted by: C at March 2, 2005 02:10 PM

Jae Millz aight sire castro in a freestyle battle on smack dvd u should cheak it out.eazyyyyyyyyy

Posted by: beanz at May 14, 2005 03:07 PM

ayo u going places u da shit!! ur tracks is brazy ask pookie buzin remy about me.i smoke dat haze with u at pookie's babyshower.so what good im keeping it funkie i cant rap but im ready to get down with MMG'S i live right around the coner from u on teller ave.so..... stay up and keep making dat crack music homie 1

Posted by: sire ruk at June 23, 2005 01:57 AM

Sire Castro Doesnt Use the computer mate,

Posted by: Du-Ma at July 6, 2005 03:26 AM

Ive heard many of Castro's freestyles and he can rip a instrumental. He's not a battle rapper like Jae Millz, but he can surely hold his on. Im promoting his and Maino's music over here in the UK, since he showed DC some love.-One

Posted by: uk diplomat at August 21, 2005 05:55 PM

First and for most, Cash Hoffa AKA Sire Castro Is Big hes rapped with Busta Rhymes,Styles P, Jim Jones and More. Hes Signed to Wall Street Entertainment and is going at an unbelivable pace u dont know cashman.

Posted by: at August 22, 2005 04:01 AM

ayo add me on msn if u want any cashman tunes

Posted by: B.I.Z at November 3, 2005 05:27 PM

mazter_lezh@hotmail.com

tell me which 1s uz want

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