April 06, 2005

Wow No

Much has been made of the efforts by various Hollywood studios and TV networks to piggyback on the success of "The Passion of the Christ" -and, to a lesser degree, the Bush victory in November- and appeal to religious viewers. It's sort of a parallel quest to the Democrats' similar political efforts in seeking their votes- and if something I saw tonight is any indication, it's every bit as hopeless.

The first major project in that vein- which doubles as a ripoff of "The DaVinci Code"- is the upcoming NBC miniseries "Revelations." It could be good, and NBC could be sincere in its presentation- but if that's so, why the hell are they running commercials with the phrase "Apocalypse Wow"? Do they actually think such an approach will attract their target audience?

Posted by Stephen Silver at April 6, 2005 10:01 PM

Good question.

And the promotion for "Revelations" reminded more of the popularity of the Left Behind series than Passion or Da Vinci Code.

Even still, I'm not sure you can point to any one thing to explain this growing trend. I don't think politics has much to do with it, frankly.

If you really want to reach for a source, I think you might be able to go back to September 2001 as a time when people's spiritual lives began to take on new meaning.

Posted by: C at April 7, 2005 10:20 AM
Post a comment

Remember personal info?