November 08, 2005

What Took Him So Long?

News Item: Tom Cruise Drops Sister As Movie Publicist

Has any publicist in history ever been of worse service to their client than Tom Cruise's in 2005? Even TO's handlers have better PR savvy. If it weren't his sister he'd have fired her six months ago.

Posted by Stephen Silver at November 8, 2005 02:15 AM

He did have his biggest ever box office hit this year, though.

The real test whether his star power has suffered will be next year, when MI-3 comes out.

Posted by: Gib at November 8, 2005 09:00 AM

He dropped from the #11 most-liked celebrity to #197 - in a matter of 3 months. His big box office hit was relatively meaningless in the fact of that - and Tom knows it. People just think he's weird now. That list was published maybe a month ago - and I think Cruise saw it and finally saw the writing on the wall.

I'm a little bit bummed. I have SO enjoyed Tom Cruise going completely berserk. It has been so entertaining.

Posted by: red at November 9, 2005 12:22 AM
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