February 05, 2007

Ad Critic Quote of the Day

Sacha Zimmerman of TNR, on the Coke/Grand Theft Auto ad:

"In a strange twist, Coke has made an anti-Grand Theft Auto ad. Styled to resemble the infamous and violent video game, the Coke commercial seems to reward a Coke drinker for fighting crime, bringing a smile to people's faces, and being nice to the homeless. Why, the Coke drinker didn't even beat up the gay guy in the pink Corvette! He gave him a Coke! How wonderfully progressive. So the next time you feel like smackin' some hos, just grab a Coke and spread some love. A few commercials later, Coke returns--this time to celebrate Black History month. "Especially today." Get it--'cause the Super Bowl coaches are black. So today is more important than the rest of Black History month. In fact, I'd say Black History month is all downhill from here."

Posted by Stephen Silver at February 5, 2007 02:03 PM
Comments

Whatever happened to Bud Bowl? I am calling for the return of Bud Bowl to the Super Bowl!

Posted by: LilB at February 5, 2007 03:57 PM
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