The Wikipedia page for Grimace. Yes, Grimace:
Grimace is a large, purple anthropomorphic being of indeterminate species with short arms and legs. One theory is that Grimace is a large, walking, talking taste-bud. He is known for his slow-witted demeanor. His most common expression is the word "duh". Originally, Grimace was the "Evil Grimace", with two pairs of arms with which to steal milkshakes. After that first campaign, the character was revised to be one of the "good guys", and his number of arms was reduced by two. Commercials and merchandise generally portrayed him as a well-meaning simpleton, whose clumsy antics provided a comic foil to Ronald McDonald. The character was retained after the streamlining of the characters in the '80s.Don't ask what got me looking for this. But I was wondering- why is there no site anywhere on the web that lists the entire advertising history of every brand? Sounds to me like a nostalgia goldmine. Posted by Stephen Silver at October 7, 2008 11:29 PM