Ben Mathis-Lilley on those annoying push-to-talk commercials:
But this ad is strangely galling nonetheless, because its logic falls apart so quickly. Isn't it actually the government's failure to haggle over details that causes so many of our problems? Here's the fireman legislature's take on an environmental bill: " Lots of paper to tell us we need clean water. Need clean water, guys?' 'AYE!' " These guys just don't seem like they would have dug into the details of mortgage regulation, credit-default swaps, or FEMA oversight (and let's not even get started on their likely insensitivity to women's issues). In fact, if the heroes of these commercials are supposed to be paragons of no-bullshit efficiency, why are they communicating via Sprint Nextel Direct Connect despite being in the same room together? Which fireman subcommittee authorized the purchase of all those walkie-talkies? In this ad, Sprint Nextel's crowd-pleasing formula is mangled; the spot is a polemic against the idea that government should involve reading, writing, and discussion.The "Callahan" one is even more annoying.
Yes! I've been saying this since the first time I saw that stupid fireman commercial.
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