Julian Sanchez points out a problem I've noticed:
On Twitter, my friends Shani and Erie are engaged in a bit of time-honored kvetching about the legendary and general awfulness of restaurant Web sites. Who thinks it’s good idea to blast annoying music at people going to your site? Why do they so often rely on Flash, which doesn’t really add anything to the experience, when half the time people are looking up the site on mobile devices to get basic information? Why this bizarre preference for menus in PDF format?The really strange thing to me isn’t that restaurants would make these mistakes initially. These are, after all, mostly small brick-and-mortar businesses whose Web presence is pretty peripheral to what they do. The truly baffling thing is that people have been complaining about these exact same things for years; they’re universally acknowledged to be errors by anyone with a lick of design sense.